Female leaders in business are currently on a rise. Today, more women run Fortune-500 businesses than ever before. Unfortunately, this is only 6.4% of all Fortune 500 businesses. Even with rising numbers, the inequalities women face in being taken seriously and being paid equally, women are still unequally treated and represented in business. Women bring new and innovative ideas to the table and excel at many of the soft skills needed to be a good leader. This new perspective can transform a business and offer important insight into the perspectives of an entire new group of consumers. It is important that this new perspective is represented equally.
Watch this video to learn about the importance of women in business:
Mary Kay Ash
Mary Kay Ash is the founder of Mary Kay Inc., a cosmetics company. At the age of 45, Ash invested $5000 dollars in her business and opened a small store in Dallas. By the end of her company’s second year, Mary Kay Inc. had sold close to $1 million in products. Ash’s innovative techniques for selling products, such as employing incentive programs and not having sales territories for her representatives, helped her business thrive. Ash eventually wrote several books about her experience in business and even after her death, her business continues to thrive.
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Image credit: Mary Kay Official Site
Dr. Lisa Su
Dr. Su is a Taiwan-born business executive, and currently serves as the president and CEO of Advanced Micro Devices Inc. (AMD). She has held these positions since October 2014. Having graduated with a bachelor’s, master’s, and doctorate degree in electrical engineering from MIT, Dr. Su has published more than 40 technical articles and has been recognized worldwide as an incredible and powerful woman in business. Before joining AMD Dr. Su served in several leadership positions at various manufacturing and technology companies. In January of 2012, Dr. Su joined AMD as a senior vice president and general manager. Today, as CEO she is responsible for integrating AMD’s business units, sales, global operations, and several other aspects of the company.
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This file is licensed under the Creative CommonsAttribution-Share Alike 2.0 Generic license, and is taken by AMD Global.
Organization Highlight: National Association of Women Business Owners
Founded in 1975, the National Association of Woman Business Owners (NAWBO) is a one-stop resource to help propel woman business owners into greater spheres of power worldwide. NAWBO strengthens the wealth creating capacity of its members, creates innovative and effective change in business culture, builds strategic alliances, coalitions, and affiliations, and transforms public policy. Their mission is support a diverse group of women entrepreneurs across the world.
Visit their site!